Green Guide
8 ways a conscious closet can promote wellness
According to the Global Wellness Institute, wellness is the active pursuit of choices, activities and lifestyles that lead to a state of holistic health. As per most models, there are...
What really makes a garment sustainable?
Sustainable clothing. Sustainably made. Sustainable dressing. Sustainable style. Sustainable fashion.Just a few of the phrases we come across all the time, when we’re talking sustainability in fashion. But what really...
‘Where can I rent clothes from?’ We’ve got you covered
The global clothing rental market is estimated to grow to US$ 2.08 Billion, by 2025, with a CAGR of 8.7%. And yet, fashion rental is nascent in India. According to...
How to get the most out of your current closet
With the constant flood of advertisements we see everywhere, it’s no wonder we start to believe that a better life (and style) is just one more purchase away. Every glossy...
5 things to know about renting clothes
Renting clothes is a great way to cut down on your fashion footprint. It helps keep your looks fresh and occasion appropriate, without you having to buy new for what’s...
Looking for planet-friendly Rakhis? These brands have just what you’re looking for
It’s that time of year again, when siblings renew their contracts with a fancy string of thread. Last year, rakhis worth ₹12,000 crores were sold in India. Taking various price...
Circular fashion: What does it really mean?
You’ve heard the term tossed around quite a bit. Circular fashion. Sometimes, just circular. Or circularity. Brands use it like it’s a magic spell, all set to take away the...
Forever Chemicals: What are PFAS
Flame retardant. Wrinkle-free. Stain-resistant. The ‘non-stick’ version of clothing—quite literally. A few years ago, all hell broke loose, when studies found that Teflon, that magic non-stick coating in our cooking...
5 queer-owned fashion brands to look out for
Come June, and social media and store windows are flooded with depictions of the Pride Flag and numerous pride hashtags. While Pride Month does usher in queer joy, often, the...
3 fashion brands that upcycle waste fabric
As the world around us is increasingly becoming aware of the implications of discarded waste on the planet, we are moving to better, sustainable options. And, so are the brands....
4 planet-friendly natural laundry detergents
Over the last few years, Bengaluru’s Bellandur Lake has been spewing a toxic white foam, especially during heavy rains. What if we told you your laundry detergent was the culprit?...
3 planet-friendly homegrown swimwear brands
Ever wondered what your swimwear is made of? Or, ever thought of your swimwear as more than just the sum of its cut and colour? Most of us haven’t. Well,...