Green Guide

The cards reveal that 2025 is going to be the year we ask ourselves a fairly simple but hard-hitting question: What is the cost of our style? Is it worth it? For those of us who wish to chuck the kool-aid of capitalism, the cards give us equally simple and hard-hitting solutions to save the […]

Looking to make your wardrobe more sustainable? You don’t need a complete wardrobe overhaul. In fact, you don’t need an overhaul at all. What you do need is quite the opposite. If you’re wondering how to make the switch to a more sustainable fashion experience, we’ve got you three basic starting points. Unsubscribe from emailing

According to the Global Wellness Institute, wellness is the active pursuit of choices, activities and lifestyles that lead to a state of holistic health. As per most models, there are at least six pillars of wellness: Physical, mental, emotional, social, spiritual and environmental. Some models include financial wellness, too. But, you ask, what does this

Sustainable clothing. Sustainably made. Sustainable dressing. Sustainable style. Sustainable fashion. Just a few of the phrases we come across all the time, when we’re talking sustainability in fashion. But what really makes a garment sustainable? Well, to be honest, there is no one-size-fits-all. Sustainability will always be a little bit of this and a little

The global clothing rental market is estimated to grow to US$ 2.08 Billion, by 2025, with a CAGR of 8.7%. And yet, fashion rental is nascent in India. According to research, renting one item of clothing can help save up to 24% water, 6% energy and 3% CO2 emissions, as compared to buying a new

With the constant flood of advertisements we see everywhere, it’s no wonder we start to believe that a better life (and style) is just one more purchase away. Every glossy ad and influencer post seems to promise that the next trendy piece will be the one to transform our wardrobes (and our lives, of course!).

Renting clothes is a great way to cut down on your fashion footprint. It helps keep your looks fresh and occasion appropriate, without you having to buy new for what’s likely to be a one-time wear. However, there are a few things to be mindful of while renting. Here’s what you need to know. 1.

It’s that time of year again, when siblings renew their contracts with a fancy string of thread. Last year, rakhis worth ₹12,000 crores were sold in India. Taking various price differentials into account, that would amount to approximately 100 crore rakhis, most of which were trashed as little as 24 hours later. Imagine the impact!

You’ve heard the term tossed around quite a bit. Circular fashion. Sometimes, just circular. Or circularity. Brands use it like it’s a magic spell, all set to take away the evils inherent in the fashion industry. But is that so? Also, more importantly, what does circular fashion even mean? As the use of the word

Flame retardant. Wrinkle-free. Stain-resistant. The ‘non-stick’ version of clothing—quite literally. A few years ago, all hell broke loose, when studies found that Teflon, that magic non-stick coating in our cooking pans, was, in fact, cancer-causing. Teflon was made from a group of chemicals calls Per- and Polyfluoroalkyl Substances (PFAS). It is chemicals from this very