As I sifted through my mom’s saree collection in search of the perfect outfit for Diwali, I came across one with a captivating golden sheen and a natural, earthy charm. The fabric, an exquisite fusion of jute and silk, was rustic and chic, all at once. Known as the Golden Fibre, jute has played a […]
From field to fabric: Jute’s impact on sustainability and fashion Read More »
Winter’s here. And, so are the winter fit checks. Be it that leather jacket you’ve been waiting to flaunt, or styling all those different layers – now is the time! But, did you know those cosy wool sweaters could be hurting the planet, and not just animals? And do you know what is the actual
Some saris are more than just a garment. They are a sentiment. Even more so when they hold not just your own memories but also those of your loved ones. I’ve been rather fortunate to have inherited some very special saris. From family and friends. But the biggest challenge I face when it comes to
With the festive season come those big red banners screaming SALE, at every corner. Snagging a deal is always thrilling, but it’s crucial to consider the lasting impact of our shopping decisions. It’s easy to get carried away with the frenzy of Diwali sales. But the new, unnecessary items we buy contribute to the growing
Secondhand adjective | ˈse-kən(d)-ˈhand Acquired after being used by another person. Not new. Used clothes offered for sale or swap. Opting for secondhand clothing and accessories is a great way to save planetary resources, as no fresh resources are used in the creation of something new. It also prolongs an item’s lifecycle. Usually, when we think
Thrifting embodies a dual purpose: Marrying fashion with sustainability. If you love thrifting, you probably understand its economic value and its environmental impact. This mindful practice directly curtails the demand for new production, resulting in reduced waste and carbon emissions. But if you’re new to thrifting, you probably struggle with where to start and what
Meet my one and only sparkly, sequinned dress… Let’s call her Shimmer. I bought Shimmer in 2019 from a fast fashion brand. Yes, yes, I know! But here’s the thing: I really really wanted a dress that was covered with sequins. You see, I’d never owned a sparkly dress before. I was promised one, by
Nike, Puma, Adidas, Decathlon… these are the first names that come to mind when we think of activewear. These global giants have dominated the activewear industry for decades now. According to McKinsey’s ‘Sporting goods 2023: The need for resilience in a world in disarray’ report, sustainability is amongst the top four 2023 activewear goods trends,
5 reasons you need to buy from homegrown activewear brands Read More »
Plastic drink bottles, plastic packaging material, plastic in our clothes… It is estimated that anywhere between 6 and 15 million tonnes of plastic, representing 2-4% of global production, enters the environment every year. But were you aware that plastics have also made their way into our bodies? These tiny particles called microplastics have been found
When we think of dressing for the swelteringly humid July weather, cotton is perhaps the first fabric that comes to mind. And why not! It’s a fabric with endless possibilities. And when produced and sourced ethically, it has a low-impact on both the planet and the people. But thanks to modern innovation, cotton now has
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